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March 4, by Kelvin Co Regardless of the size, worship style or technology use of your church, writing announcements is a vital communication function. And because department heads or ministry leaders tend to either give you too much or not enough information to promote their event, writing announcements is a chronically challenging task.
Announcements the Old Way People typically try to make announcements sound as exciting as possible by embellishing it with as many adjectives and adverbs as they can.
The resulting copy usually ends up being a difficult to navigate set of churchy dribble. If you are married or planning to get married the Renewed Marriage Seminar is for you and your spouse.
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The seminar will be in the fellowship hall. Lunch and refreshments will be served in the atrium. Register at the table in the atrium after the service or call Dorothy at the church office. It takes me longer than most people to organize thoughts into words.
Considering the volume of announcements and how much energy and time it takes to manage and write them, I had to figure out a way to do it more effectively and efficiently. Taken the above example, this is how the announcement would look after applying my template.
Some key thoughts behind this format: Placing the what, when and where upfront makes it easy for people to find key information they need to know as opposed to navigating through sentences to figure out the basic information about an event. This format shaved off significant time in writing copy for me.
It streamlined the communication process of capturing the information needed to promote events from announcement requesters. Putting the day of the week before the date is a good rule to follow.
It is easier for people to make scheduling decisions when they know what day of the week an event is. The main purpose of announcements is to get someone to respond to the opportunity.
Stating the call-to-action clearly is a must. This is one of the simplest free solutions I implemented with optimal pay off. Hope it works for you.
We created a resource for our Courageous Storytellers members that goes even deeper and offers more tips and practical solutions to make your announcements more effective.
And now you can get that announcement resource for free: Download Announcement Tips More: Kelvin has been doing life together with his wife and best friend Lucy sinceand they have been doting on and pouring into their son Luc since Read more posts by Kelvin Co Want to write for us?
Our admin always wants me to put many adjectives on the announcement but then and there, I know it should be the opposite. Church members just needs the details of the event and they can always ask more information on registration and other details on the Ushers Table. Kelvin March 4, You are welcome Paolo!In-Memory Provider.
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